/*
Questions:
1) Do we want to display multiple projects for a single client?  If so, how?
Answer - within the client space, either vertically or horizontally
2) When clicking on a category, is the first one selected by default?
Answer - no, nothing is selected and all clients are displayed.
3) When selecting By SubCat, do we show clients?  Or projects?
Answer - clients
4) When selecting By Type, we want to show projects.  How are those organized?  Do we group by Client?
Answer - that will be manually organized, given to me as a spread sheet
5) What does a Case Study page look like?  Since the opening screen of the Portfolio section is Case Studies, should Case Studies be selected?  Is that confusing?
Answer - Martin made a bad assumption.  Those are not Case Studies.  Case Studies will be something else entirely, decided by me and Martin later on.
*/

var gCategorySelectedKey = '';
var gCategorySelectedId = '';
var gSubCatSelectedId = '';
var gSubCategoryDivId = '';
var gSubCatSelectedName = '';
var gFilteredClientArray = new Array();
var gClientSelectedId = '';
var gIndexProjects = 0;
var gFilteredProjectArray = new Array();
var gProjectSelectedId = '';
var g_wndo;

function Project(N, U, T, D, P, PTArray, I)
{
  this.ProjectName = N;
  this.ProjectId = I;
  this.ImgUrlArray = U;
  this.ImgThumbUrl = T;
  this.TxtDescr = D;
  this.PortfolioLink = P;
  this.vTypeArray = PTArray;  // Might not be an array.  Better double check if projects can have more than one type.
}

function Client(CN, CI, Industry, ProjectArray )
{
  this.ClientId = CI;
  this.ClientName = CN;
  this.ProjectList = ProjectArray; // An Array of projects
  this.vIndustry = Industry;
}

function SubCategory(N, I)
{
  this.SubCatName = N;
  this.SubCatId = I;
}

var NUMPROJECTSTODISPLAY = 30;


// The gSubCatArray is a method to ensure that the ID's are unique.  A naming convention would probably work, but it is theoretically possible that duplicate names could get created as ID's.

var INDUSTRY = 0;
var PROJECTTYPE = 1;
var CASESTUDIES = 2;
var CLIENT = 3;

var gProjectTypeArray = new Array();
var gProjectArray = new Array();
var gClientArray = new Array();

var gSubCatArray = new Array();

gSubCatArray[INDUSTRY] = new Array();  // 0 is SubCat
gSubCatArray[PROJECTTYPE] = new Array();  // 1 is ProjectType

gSubCatArray[INDUSTRY][0] = new SubCategory('Technology', '00Technology');
gSubCatArray[INDUSTRY][1] = new SubCategory('Manufacturing', '01Manufacturing');
gSubCatArray[INDUSTRY][2] = new SubCategory('Engineering', '02Engineering');
gSubCatArray[INDUSTRY][3] = new SubCategory('Non-Profit', '03Non-Profit');
gSubCatArray[INDUSTRY][4] = new SubCategory('Real Estate', '04RealEstate');
gSubCatArray[INDUSTRY][5] = new SubCategory('Healthcare', '05HealthCare');

gSubCatArray[PROJECTTYPE][0] = new SubCategory('Contests', '10Contests');
gSubCatArray[PROJECTTYPE][1] = new SubCategory('Branding', '11Branding');
gSubCatArray[PROJECTTYPE][2] = new SubCategory('Print', '12Print');
gSubCatArray[PROJECTTYPE][3] = new SubCategory('Integrated Campaigns','13IntegratedCampaign');
gSubCatArray[PROJECTTYPE][4] = new SubCategory('Interactive', '14Interactive');
gSubCatArray[PROJECTTYPE][5] = new SubCategory('Messaging', '15Messaging');
gSubCatArray[PROJECTTYPE][6] = new SubCategory('Events', '16Event');
gSubCatArray[PROJECTTYPE][7] = new SubCategory('Channel Marketing', '17ChannelMarketing');
gSubCatArray[PROJECTTYPE][8] = new SubCategory('Video', '18Video');
gSubCatArray[PROJECTTYPE][9] = new SubCategory('Collateral', '19Collateral');
gSubCatArray[PROJECTTYPE][10] = new SubCategory('Photography', '20Photography');
gSubCatArray[PROJECTTYPE][11] = new SubCategory('Product Launches', '21ProductLaunch');
gSubCatArray[PROJECTTYPE][12] = new SubCategory('Advertising', '22Advertising');

//  The following initialization will end up being generated from a database, but for now, it is just hard coded.
//  It initializes a list of Projects first, then initializes a client and adds the Project list to that client.

gClientArray[0] = new Client('AT&T', 'ATT', 'Technology');
gClientArray[0].ProjectList = new Array();
gClientArray[0].ProjectList[0] = new Project();
gClientArray[0].ProjectList[0].ProjectName = 'AT&T';
gClientArray[0].ProjectList[0].ProjectId = 'ATT';
gClientArray[0].ProjectList[0].ImgUrlArray = ['Portfolio/ATT/ATT1.jpg', 'Portfolio/ATT/ATT2.jpg'];
gClientArray[0].ProjectList[0].ImgThumbUrl = 'Portfolio/ATT/ATT_Thumbnail.jpg';
gClientArray[0].ProjectList[0].TxtDescr = '<strong>Business Challenge:</strong> Engage mobile platform developers to attend the AT&amp;T Developer Summit 2010 and motivate them to develop solutions for the AT&amp;T mobile platform.<br><br><strong>Solution:</strong> Develop thematic creative, compelling messaging, and a comprehensive set of resources to raise awareness, attendance and interest in the AT&amp;T business opportunities. Provide onsite support for executive keynotes and diverse Developer Summit activities.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Integrated Event Strategy, Thematic Creative, Messaging Framework, Print and Digital Signage, Postcards, Backstage Pass, 5 Videos, Style Guide, PowerPoint Presentations, Photo/Illustration Library, Show Flow, On-Site Event Management</span>';
gClientArray[0].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[0].ProjectList[0].vTypeArray= ['Messaging', 'Events'];

gClientArray[1] = new Client('Boys &amp; Girls Clubs of King County', 'BGCKC', 'Non-Profit');
gClientArray[1].ProjectList = new Array();
gClientArray[1].ProjectList[0] = new Project();
gClientArray[1].ProjectList[0].ProjectName = 'BGCKC';
gClientArray[1].ProjectList[0].ProjectId = 'BGCKC';
gClientArray[1].ProjectList[0].ImgUrlArray = ['Portfolio/BGC/BGC_Brand_1.jpg', 'Portfolio/BGC/BGC_Brand_2.jpg'];
gClientArray[1].ProjectList[0].ImgThumbUrl = 'Portfolio/BGC/BGC_thumb.jpg';
gClientArray[1].ProjectList[0].TxtDescr = '<strong>Business Objective:</strong> Capture the attention and encourage involvement, support, and contributions from a diverse audience to support the mission and vision of the Boys &amp; Girls Clubs.<br><br><strong>Strategy:</strong> Complete a comprehensive rebranding process to ensure concise, audience&mdash;specific messaging and a cohesive visual identity with prescriptive guidance for 13 clubs county wide.<br><br><strong>Results:</strong> Brand rollout and toolkit workshops will begin in 2 weeks with tremendous response and excitement from all club leaders.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Brand strategy, Messaging framework, Visual identity and guidelines, Brand resource toolkit, Brand training, Collateral, Collateral templates, Online resource templates, Website, Website toolkit</span>';
gClientArray[1].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[1].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Integrated Campaigns'];

gClientArray[2] = new Client('CellNetix', 'CellNetix', 'Healthcare');
gClientArray[2].ProjectList = new Array();
gClientArray[2].ProjectList[0] = new Project();
gClientArray[2].ProjectList[0].ProjectName = 'CellNetix';
gClientArray[2].ProjectList[0].ProjectId = 'CellNetixWeb';
gClientArray[2].ProjectList[0].ImgUrlArray = ['Portfolio/CellNetix/CellNetix_Website/CellNetix_Panel1.jpg'];
gClientArray[2].ProjectList[0].ImgThumbUrl = 'Portfolio/CellNetix/CellNetix_Website/CellNetix_thumb.jpg';
gClientArray[2].ProjectList[0].TxtDescr = 'CellNetix is the premier pathology and laboratory organization in the Northwest, and one of the largest and highest quality pathology groups in the nation. When they needed a Web presence to communicate their business focus, bench depth, and superior service offerings to the public, they engaged Lionfish. We designed an easy-to-navigate site that reflects the company\'s unique personality by using compelling visuals and clear, concise messaging that articulates the organization\'s breadth of talent, state-of-the-art technology, and broad array of services.<br><br><a href="http://www.cellnetix.com" target="_blank"style="text-decoration: underline;">Visit Cellnetix.</a><br><br><span class="Deliverables"><strong>Deliverables: </strong>Web Site Design, Site Architecture, UI Design, Content Management, Site Metrics, Audience Engagement Strategy, Content Management System</span>';
gClientArray[2].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[2].ProjectList[0].vTypeArray = ['Interactive'];

gClientArray[3] = new Client('Getronics', 'Getronics', 'Technology');
gClientArray[3].ProjectList = new Array();
gClientArray[3].ProjectList[0] = new Project();
gClientArray[3].ProjectList[0].ProjectName = 'Getronics';
gClientArray[3].ProjectList[0].ProjectId = 'Getronics';
gClientArray[3].ProjectList[0].ImgUrlArray = ['Portfolio/Microsoft/Getronics/Getronics_panel1.jpg'];
gClientArray[3].ProjectList[0].ImgThumbUrl = 'Portfolio/Microsoft/Getronics/Getronics_thumb.jpg';
gClientArray[3].ProjectList[0].TxtDescr = 'Creating international buzz for a Belgium-based technology firm in Bangkok... why not? Getronics, a communications and information technology leader contacted Lionfish to develop a communications strategy for a global business summit. First, they wanted to encourage participation in break-out sessions at the conference. Subsequently, they wanted to generate discussions with potential customers about their rapid-deployment system. In reply, Lionfish defined their messaging, created an engaging show theme, and developed a strategy for communicating with potential clients before, during, and after the event to capitalize on leads and answer questions. It worked, and because of the collaborative relationship we nurtured, Lionfish was later engaged once again to help develop a local event based in Redmond between Getronics and Microsoft&mdash;bringing the international buzz back home.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Creative Event Theme, Messaging, Engagement Strategy, Signage, Invitations, Gift Pack</span>';
gClientArray[3].ProjectList[0].vTypeArray = ['Messaging', 'Events'];

gClientArray[4] = new Client('GGA', 'GGA', 'Engineering');
gClientArray[4].ProjectList = new Array();
gClientArray[4].ProjectList[0] = new Project();
gClientArray[4].ProjectList[0].ProjectName = 'Gerald Gardner Associates';
gClientArray[4].ProjectList[0].ProjectId = 'GeraldGardnerAssociates';
gClientArray[4].ProjectList[0].ImgUrlArray = ['Portfolio/Gerald_Gardner_Associates/GGA/GGA_Panel1.jpg', 'Portfolio/Gerald_Gardner_Associates/GGA/GGA_Panel2.jpg', 'Portfolio/Gerald_Gardner_Associates/GGA/GGA_Panel3.jpg'];
gClientArray[4].ProjectList[0].ImgThumbUrl = 'Portfolio/Gerald_Gardner_Associates/GGA/GGA_thumb.jpg';
gClientArray[4].ProjectList[0].TxtDescr = 'When you find a good thing, distance is irrelevant. This small engineering consulting firm located in Ringwood, New Jersey searched high and low to find the right team to handle the development and execution of their new brand. When they found Lionfish, their search ended. Today, after we created their new logo, complete branding guidelines, Web site, and a rich set of marketing materials&mdash;from direct mail campaigns to case studies&mdash;GGA has a blueprint for success and a long-term partnership with their West Coast marketing communications team.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Logo, Brand Strategy, Web Site, Branding Guidelines, Messaging and Positioning, Direct Mail, Case Studies</span>';
gClientArray[4].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[4].ProjectList[0].vTypeArray = ['Branding', 'Integrated Campaigns', 'Interactive'];

gClientArray[5] = new Client('Harris Supply Solutions', 'HarrisSupplySolutions', 'Manufacturing');
gClientArray[5].ProjectList = new Array();
gClientArray[5].ProjectList[0] = new Project();
gClientArray[5].ProjectList[0].ProjectName = 'Harris Supply Solutions Inc.';
gClientArray[5].ProjectList[0].ProjectId = 'Harris_Supply_Solutions';
gClientArray[5].ProjectList[0].ImgUrlArray = ['Portfolio/Harris_Supply_Solutions/HarrisSupply/Harris_Panel1.jpg', 'Portfolio/Harris_Supply_Solutions/HarrisSupply/Harris_Panel2.jpg', 'Portfolio/Harris_Supply_Solutions/HarrisSupply/Harris_Panel3.jpg'];
gClientArray[5].ProjectList[0].ImgThumbUrl = 'Portfolio/Harris_Supply_Solutions/HarrisSupply/HarrisSupply_thumb.jpg';
gClientArray[5].ProjectList[0].TxtDescr = 'A new national distributor of steel and concrete products, Harris Supply Solutions was looking for a capable partner to help introduce them to the market. They came to Lionfish and found a partner that excels at building a brand from the ground up. To construct a complete corporate branding and visual identity package, we started at ground zero with a competitive analysis to learn how and where the brand fit in its industry. We then developed a messaging framework as our solid foundation on which to build a strong brand. Next, our designers set to work to create a visual brand that identified Harris as a strong, substantial leader in the steel/concrete industry. Today, built atop the strength of a solid underlying structure, Harris Supply Solutions rely on Lionfish to help them sustain a durable and strong presence in the market.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Competitive Analysis, Messaging Framework, Brand Strategy, Visual Brand Identity, Logo Design, Newsletter, Web Site, Event and Booth Designs, Logo Wear, Marketing Collateral</span>';
gClientArray[5].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[5].ProjectList[0].vTypeArray = ['Branding', 'Interactive', 'Messaging'];

gClientArray[6] = new Client('Incipio', 'Incipio', 'Non-Profit');
gClientArray[6].ProjectList = new Array();
gClientArray[6].ProjectList[0] = new Project();
gClientArray[6].ProjectList[0].ProjectName = 'Incipio';
gClientArray[6].ProjectList[0].ProjectId = 'IncipioProj';
gClientArray[6].ProjectList[0].ImgUrlArray = ['Portfolio/Incipio/Incipio/Incipio1.jpg', 'Portfolio/Incipio/Incipio/Incipio2.jpg'];
gClientArray[6].ProjectList[0].ImgThumbUrl = 'Portfolio/Incipio/Incipio/Incipio_thumb.jpg';
gClientArray[6].ProjectList[0].TxtDescr = 'Incipio is a Latin word meaning "to begin." It is also a non-profit organization focused on providing entrepreneurial opportunities for underserved youth ages 15-24, in Seattle and worldwide. Their mission to provide the next generation of global entrepreneurs with the skills to affect positive change intrigued us. Our mission to help get them started with a powerful visual brand identity and compelling messaging to capture the attention of audiences around the globe enthralled us. Our commitment to supporting Incipio\'s vision extended to development of brand strategy, messaging, positioning, business package, invitations, a Web site, a live launch event, event invitations and collateral, and ongoing support for a program that we truly believe can create substantive change in the world.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Brand Strategy, Messaging Framework, Visual Identity, Logo Design, Business Package, Collateral, Launch Event, Web Site</span>';
gClientArray[6].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[6].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Integrated Campaigns'];

gClientArray[7] = new Client('Infusion', 'Infusion', 'Food');
gClientArray[7].ProjectList = new Array();
gClientArray[7].ProjectList[0] = new Project();
gClientArray[7].ProjectList[0].ProjectName = 'Infusion';
gClientArray[7].ProjectList[0].ProjectId = 'InfusionProj';
gClientArray[7].ProjectList[0].ImgUrlArray = ['Portfolio/Infusion/Infusion/Infusion.jpg'];
gClientArray[7].ProjectList[0].ImgThumbUrl = 'Portfolio/Infusion/Infusion/Infusion_thumb.jpg';
gClientArray[7].ProjectList[0].TxtDescr = 'Mmmm....chocolate! Not just any chocolate, mind you, but Infusion&mdash;the Handcrafted Chocolate Adventure. Every bite of this premium chocolate is infused with adventure and wondrous combinations of natural fruits and deep chocolate panache. We couldn\'t wait to try them, and Infusion couldn\'t wait to try us. It became a delicious partnership where Lionfish created the naming, branding, identity, packaging, Web site, and all marketing tools for this new, delectable chocolate company; and in turn, Infusion created at least one office full of new devotees!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Naming, Branding, Visual Identity, Packaging, Web Site, Marketing Tools</span>';
gClientArray[7].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[7].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Interactive'];

gClientArray[8] = new Client('JTAG', 'JTAG', 'Technology');
gClientArray[8].ProjectList = new Array();
gClientArray[8].ProjectList[0] = new Project();
gClientArray[8].ProjectList[0].ProjectName = 'JTAG';
gClientArray[8].ProjectList[0].ProjectId = 'JTAG';
gClientArray[8].ProjectList[0].ImgUrlArray = ['Portfolio/JTAG/JTAG.jpg'];
gClientArray[8].ProjectList[0].ImgThumbUrl = 'Portfolio/JTAG/JTAG_Thumbnail.jpg';
gClientArray[8].ProjectList[0].TxtDescr = '<strong>Business Objective:</strong> Refresh the corporate brand and messaging to help JTAG compete more effectively in their global markets.<br><br><strong>Strategy:</strong> Based on research, interviews, and analysis, develop a corporate brand strategy and visual identity that effectively represents JTAG and leverage it across the corporate marketing materials in print and online.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Brand strategy, Messaging framework, Visual identity, Logo design, Business package, Collateral, Website, Photo library</span>';
gClientArray[8].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[8].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Interactive'];

gClientArray[9] = new Client('Lighthouse', 'Lighthouse', 'Technology');
gClientArray[9].ProjectList = new Array();
gClientArray[9].ProjectList[0] = new Project();
gClientArray[9].ProjectList[0].ProjectName = 'Lighthouse';
gClientArray[9].ProjectList[0].ProjectId = 'LighthouseProj';
gClientArray[9].ProjectList[0].ImgUrlArray = ['Portfolio/Lighthouse/Lighthouse/Lighthouse_Panel1.jpg', 'Portfolio/Lighthouse/Lighthouse/Lighthouse_Panel2.jpg'];
gClientArray[9].ProjectList[0].ImgThumbUrl = 'Portfolio/Lighthouse/Lighthouse/Lighthouse_thumb.jpg';
gClientArray[9].ProjectList[0].TxtDescr = 'When this IT consulting company with regional offices needed a brand identity and marketing collateral in order to grow their company, they came seeking guidance from Lionfish. By partnering with the company and learning their business, we created a distinctive logo, messaging and positioning, and a powerful visual identity. We brought that new identity and messaging to life on a Web site and business collateral to help Lighthouse make its mark in a highly competitive marketplace.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Brand Strategy, Messaging Framework, Visual Identity, Logo Design, Business Package, Collateral, Web Site</span>';
gClientArray[9].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[9].ProjectList[0].vTypeArray = ['Branding'];

gClientArray[10] = new Client('Microsoft', 'Microsoft', 'Technology');
gClientArray[10].ProjectList = new Array();
gClientArray[10].ProjectList[0] = new Project();
gClientArray[10].ProjectList[0].ProjectName = 'Codezone';
gClientArray[10].ProjectList[0].ProjectId = 'Codezone';
gClientArray[10].ProjectList[0].ImgUrlArray = ['Portfolio/Microsoft/Codezone/Codezone_panel1.jpg'];
gClientArray[10].ProjectList[0].ImgThumbUrl = 'Portfolio/Microsoft/Codezone/Codezone_thumb.jpg';
gClientArray[10].ProjectList[0].TxtDescr = 'Developers are smart folks. So no wonder Codezone chose us when they needed a flexible, updatable presentation and toolkit for an ultra-savvy and demanding group of global developers. The mission? Grab their interest and get them engaged&mdash;no matter where in the world they are, or what we\'re sending them. No problem. Whether our resource is used to send CDs, books, or marketing collateral, this toolkit does the job&mdash;with flying (and very cool) colors. So cool, in fact, that the client retooled their Web site to leverage our creative. Talk about being in the zone!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Presentation and Toolkit </span>';
gClientArray[10].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[10].ProjectList[0].vTypeArray = ['Integrated Campaigns'];

gClientArray[10].ProjectList[1] = new Project();
gClientArray[10].ProjectList[1].ProjectName = 'Demo Showcase';
gClientArray[10].ProjectList[1].ProjectId = 'DemoShowcase';
gClientArray[10].ProjectList[1].ImgUrlArray = ['Portfolio/Microsoft/DemoShocase_PeopleReady/Demo_panel1.jpg', 'Portfolio/Microsoft/DemoShocase_PeopleReady/Demo_panel2.jpg'];
gClientArray[10].ProjectList[1].ImgThumbUrl = 'Portfolio/Microsoft/DemoShocase_PeopleReady/Demo_thumb.jpg';
gClientArray[10].ProjectList[1].TxtDescr = 'Microsoft technology puts people at the center of business. So Microsoft chose to put Lionfish at the center of developing creative to promote a revolutionary new interactive sales tool that demos Microsoft-based solutions. We first developed a powerful interface for the interactive sales tool and created clear, concise, value-based messaging for five audience segments. After testing the messaging worldwide, we developed collateral, a toolkit, a presentation, and ads. Once it was all People-Ready, our work was unveiled to worldwide audiences who accepted it with open arms at both the Microsoft Worldwide Partner Conference in Boston and the Microsoft Global eXperience in Orlando.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Interactive User Interface, Messaging Framework, Collateral, Toolkit, Presentation, Print Advertisements</span>';
gClientArray[10].ProjectList[1].vTypeArray = ['Messaging', 'Interactive'];

gClientArray[10].ProjectList[2] = new Project();
gClientArray[10].ProjectList[2].ProjectName = 'Developer &amp; Platform Evangelism';
gClientArray[10].ProjectList[2].ProjectId = 'DevPlatformEvangelism';
gClientArray[10].ProjectList[2].ImgUrlArray = ['Portfolio/Microsoft/Devloper_Platform_Evangelism/Evangilism.jpg'];
gClientArray[10].ProjectList[2].ImgThumbUrl = 'Portfolio/Microsoft/Devloper_Platform_Evangelism/Evangilism_thumb.jpg';
gClientArray[10].ProjectList[2].TxtDescr = 'It\'s no mystery why Lionfish was asked to drive evangelism for the Developer and Platform Evangelism Program at Microsoft. They knew they needed solid creative that raised awareness&mdash;as well as excitement. The sleuth-y contest we developed dramatically exceeded our client\'s expectations, with posters that almost immediately became collectors\' items as the audience searched for clues hidden in print, online, and in videos. Breaking the code qualified them to win a Windows Media Center. You don\'t have to be a genius to figure out why this campaign worked: a great client, a compelling challenge, smart talent like Einstein, Sherlock, and da Vinci, and of course rock solid creative (but that\'s our secret).<br><br><span class="Deliverables"><strong>Deliverables: </strong>Concept Development, Contest Design, Poster Series, Portal Design, Online Ads, Videos</span>';
gClientArray[10].ProjectList[2].vTypeArray = ['Contests'];

gClientArray[10].ProjectList[3] = new Project();
gClientArray[10].ProjectList[3].ProjectName = 'Experience Windows';
gClientArray[10].ProjectList[3].ProjectId = 'WLEP';
gClientArray[10].ProjectList[3].ImgUrlArray = ['Portfolio/Microsoft/Windows_Live_Exp_Pack/WinLive_ExpPack_1.jpg', 'Portfolio/Microsoft/Windows_Live_Exp_Pack/WinLive_ExpPack_2.jpg'];
gClientArray[10].ProjectList[3].ImgThumbUrl = 'Portfolio/Microsoft/Windows_Live_Exp_Pack/WinLiveExpPack_Thumbnail.jpg';
gClientArray[10].ProjectList[3].TxtDescr = '<strong>Business Challenge:</strong> Reinforce and fuel Windows consumers\' already positive perceptions and interest in Windows, strengthening brand loyalty.<br><br><strong>Approach:</strong> Develop a rich, comprehensive suite of personalized and customizable Messenger theme pack elements and Windows 7 theme backgrounds and screensavers in a Windows ‘Theme Pack’, showcasing positive relationship between Windows 7 and Windows Live. Collaborate with dev team to deliver the campaign experience via an online portal, localized and distributed to consumers in 46 countries.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Customizable Avatars, 4 Thematic Destination Packs with screensavers, emoticons, winks, digital display picks, and Windows desktop creative, UI Design for Tool, Landing Page Promo, Demand Generation Materials, Implementation Guide</span>';
gClientArray[10].ProjectList[3].vTypeArray = ['Interactive', 'Video', 'Photography'];

gClientArray[10].ProjectList[4] = new Project();
gClientArray[10].ProjectList[4].ProjectName = 'FUEL';
gClientArray[10].ProjectList[4].ProjectId = 'FUEL';
gClientArray[10].ProjectList[4].ImgUrlArray = ['Portfolio/Microsoft/FUEL/FUEL_panel1.jpg'];
gClientArray[10].ProjectList[4].ImgThumbUrl = 'Portfolio/Microsoft/FUEL/FUEL_thumb.jpg';
gClientArray[10].ProjectList[4].TxtDescr = '<strong>Business Goal: </strong>Help re-energize the Microsoft field teams and motivate them to sell Windows Vista.<br><br><strong>Strategy: </strong>Based on field lead referrals, create day-in-the life photo series, case study videos, and a rich collection of customizable, scenario-based vehicles that showcase Windows Vista Heroes from 21 countries.<br><br><strong>Results: </strong>High visibility at MGX, in key notes, and event signage. Dramatic increase in field excitement and willingness to evangelize Windows Vista, providing solid case studies, best practices, and resources that helped drive sales and enabled multiple sub campaigns to be executed with F.U.E.L resources.F.U.E.L talk show breakout session rated in top five of all MGX sessions.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Define personas/environments, campaign strategy, creative thematic, collateral, banners, poster series, scratch cards, e-mail templates, desktop background, booth creative, chair drop CD wallet, man on the street video, postcard, banners, curtain warmer, pocket cards, F.U.E.L. talk show</span>';
gClientArray[10].ProjectList[4].PortfolioLink = ''; // No portfolio link in my example
gClientArray[10].ProjectList[4].vTypeArray = ['Integrated Campaigns'];

gClientArray[10].ProjectList[5] = new Project();
gClientArray[10].ProjectList[5].ProjectName = 'Get Real Photo Contest';
gClientArray[10].ProjectList[5].ProjectId = 'GetRealPhotoContest';
gClientArray[10].ProjectList[5].ImgUrlArray = ['Portfolio/Microsoft/Get_Real_Photo_Contest/GetRealPhotoContest.jpg'];
gClientArray[10].ProjectList[5].ImgThumbUrl = 'Portfolio/Microsoft/Get_Real_Photo_Contest/GetRealPhoto_Contest_thumb.jpg';
gClientArray[10].ProjectList[5].TxtDescr = 'Get real, like who doesn\'t have their own Web site these days?  LOTS of people, that\'s who! When Microsoft realized that not enough Hotmail users were creating Windows Live Spaces, they asked Lionfish to help raise awareness and generate online traffic. In reply, Lionfish created quite a buzz with an online competition that had people lining up to build their own Live Space, start their own online blog, upload a prize-worthy photo, and vote for favorites&mdash;all to potentially win big prizes!  The exercise was a huge success driving more than 900,000 visitors to Windows Live Spaces and getting people started in the new sport of sharing photos and stories online. Real fun, real fast!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Flash and HTML Contest Web Site, Demand-Generation Web Banners/Buttons/Online Ads/E-Mails/Newsletters, Online Media Strategy/Planning/Buy/Tracking/Performance Metrics</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="Results.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="Results.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[5].vTypeArray = ['Contests'];

gClientArray[10].ProjectList[6] = new Project();
gClientArray[10].ProjectList[6].ProjectName = 'Getronics';
gClientArray[10].ProjectList[6].ProjectId = 'Getronics';
gClientArray[10].ProjectList[6].ImgUrlArray = ['Portfolio/Microsoft/Getronics/Getronics_panel1.jpg'];
gClientArray[10].ProjectList[6].ImgThumbUrl = 'Portfolio/Microsoft/Getronics/Getronics_thumb.jpg';
gClientArray[10].ProjectList[6].TxtDescr = 'Creating international buzz for a Belgium-based technology firm in Bangkok... why not? Getronics, a communications and information technology leader contacted Lionfish to develop a communications strategy for a global business summit. First, they wanted to encourage participation in break-out sessions at the conference. Subsequently, they wanted to generate discussions with potential customers about their rapid-deployment system. In reply, Lionfish defined their messaging, created an engaging show theme, and developed a strategy for communicating with potential clients before/during/and after the event to capitalize on leads and answer questions. It worked, and because of the collaborative relationship we nurtured, Lionfish was later engaged once again to help develop a local event based in Redmond between Getronics and Microsoft&mdash;bringing the international buzz back home.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Creative Event Theme, Messaging, Engagement Strategy, Signage, Invitations, Gift Pack</span>';
gClientArray[10].ProjectList[6].vTypeArray = ['Messaging', 'Events'];

gClientArray[10].ProjectList[7] = new Project();
gClientArray[10].ProjectList[7].ProjectName = 'Microsoft Dynamics AX /NAV 5.0';
gClientArray[10].ProjectList[7].ProjectId = 'MSDynamicsAXNAV';
gClientArray[10].ProjectList[7].ImgUrlArray = ['Portfolio/Microsoft/MS_Dynamics_AX_NAV/Dyn_SLlaunch.jpg', 'Portfolio/Microsoft/MS_Dynamics_AX_NAV/Dyn_NAVlaunch.jpg', 'Portfolio/Microsoft/MS_Dynamics_AX_NAV/Dyn_GPlaunch.jpg'];
gClientArray[10].ProjectList[7].ImgThumbUrl = 'Portfolio/Microsoft/MS_Dynamics_AX_NAV/Dyn_thumb.jpg';
gClientArray[10].ProjectList[7].TxtDescr = 'Combining the Campaign Strategy and Messaging Framework we created for the 2007 Microsoft Dynamics NAV 4.0 launch and the visual execution strategy for the Microsoft Dynamics CRM launch, Lionfish took the "Amp It Up" theme to new a new level of sophistication for the global launch of Microsoft Dynamics AX and Microsoft Dynamics NAV 5.0. Combining a rich photo library and compelling messaging we created a modular set of resources to help Microsoft and its partners emphasize how customers could amplify their impact with the enhanced functionality of Microsoft Dynamics.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Marketing Collateral Including Product Brochures, CD Demos, Print Ads, Web Banners</span>';
gClientArray[10].ProjectList[7].vTypeArray = ['Integrated Campaigns', 'Photography', 'Messaging', 'Product Launch'];

gClientArray[10].ProjectList[8] = new Project();
gClientArray[10].ProjectList[8].ProjectName = 'Microsoft Dynamics Community';
gClientArray[10].ProjectList[8].ProjectId = 'MicrosoftDynamicsCommunity';
gClientArray[10].ProjectList[8].ImgUrlArray = ['Portfolio/Microsoft/MS_Dynamics_Community/MS_Dyn_Comm.jpg'];
gClientArray[10].ProjectList[8].ImgThumbUrl = 'Portfolio/Microsoft/MS_Dynamics_Community/MS_Dyn_Comm_thumb.jpg';
gClientArray[10].ProjectList[8].TxtDescr = 'Microsoft needed to drive customer registration and ongoing engagement with a social networking site&mdash;the Microsoft Dynamics Community portal. Our stimulation strategy encouraged customer participation through two vehicles. First, we promoted the portal at the Microsoft Convergence customer/partner conference with an opportunity for guests to "Cash In" on their connections and win a minute in a money booth! Next, an original, engaging, and creative online contest drove traffic to the portal. So impressed with the buzz we created, Microsoft declared our money booth a "best practice" and introduced it at other conference events.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Thematic Creative, Campaign Messaging Framework, HTML E-Mail, Promotional Flyer, Print Ad, Contest Strategy and Framework, Media Plan and Execution, Web Site Structure and Design, Online Portal Backend and Game Development, Convergence Winners Board, Buttons, Money Booth. </span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsMSDynamics.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsMSDynamics.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[8].vTypeArray = ['Integrated Campaigns', 'Interactive', 'Contests'];

gClientArray[10].ProjectList[9] = new Project();
gClientArray[10].ProjectList[9].ProjectName = 'Microsoft Dynamics CRM Launch';
gClientArray[10].ProjectList[9].ProjectId = 'MSDynamicsCRMLaunch';
gClientArray[10].ProjectList[9].ImgUrlArray = ['Portfolio/Microsoft/MS_Dynamics_CRM_Launch/CRM_1.jpg', 'Portfolio/Microsoft/MS_Dynamics_CRM_Launch/CRM_2.jpg', 'Portfolio/Microsoft/MS_Dynamics_CRM_Launch/CRM_3.jpg'];
gClientArray[10].ProjectList[9].ImgThumbUrl = 'Portfolio/Microsoft/MS_Dynamics_CRM_Launch/CRM_thumb.jpg';
gClientArray[10].ProjectList[9].TxtDescr = 'What do you get when you couple a complete customer relationship management (CRM) solution with a complete creative marketing firm? An impactful and creative launch strategy that introduced Microsoft Dynamics CRM worldwide! This 2008 product launch required a defined thematic campaign strategy that showcased the customer as a hero for choosing the power and flexibility of Microsoft Dynamics CRM to drive their business results.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Campaign Strategy, Messaging Framework, Visual Identity, Marketing collateral</span>';
gClientArray[10].ProjectList[9].vTypeArray = ['Integrated Campaigns', 'Interactive', 'Product Launch'];

gClientArray[10].ProjectList[10] = new Project();
gClientArray[10].ProjectList[10].ProjectName = 'Microsoft Partner Program Brand';
gClientArray[10].ProjectList[10].ProjectId = 'MsPartnerProgramBrand';
gClientArray[10].ProjectList[10].ImgUrlArray = ['Portfolio/Microsoft/MS_Partner_Program/MSPP_1.jpg', 'Portfolio/Microsoft/MS_Partner_Program/MSPP_2.jpg'];
gClientArray[10].ProjectList[10].ImgThumbUrl = 'Portfolio/Microsoft/MS_Partner_Program/MSPP_thumb.jpg';
gClientArray[10].ProjectList[10].TxtDescr = 'Who better to put a fresh face on the Microsoft Partner Program than the visual designers and creatives at Lionfish? Building on the success of the 2004 Microsoft Partner Program visual identity we developed, we focused our attention on enhanced communication clarity and a consistent partner experience&mdash;developing new visual elements, standardized naming and titling taxonomies, and a series of communication vehicle templates for worldwide use. The result? Enthusiastic partners, happy clients, and clear communication&mdash;an all-around powerful partnership.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Program Messaging, Positioning, Visual Identity</span>';
gClientArray[10].ProjectList[10].vTypeArray = ['Branding'];

gClientArray[10].ProjectList[11] = new Project();
gClientArray[10].ProjectList[11].ProjectName = 'Microsoft Right PC';
gClientArray[10].ProjectList[11].ProjectId = 'MicrosoftRightPC';
gClientArray[10].ProjectList[11].ImgUrlArray = ['Portfolio/Microsoft/MS_RightPC/RPC_panel1.jpg', 'Portfolio/Microsoft/MS_RightPC/RPC_panel2.jpg'];
gClientArray[10].ProjectList[11].ImgThumbUrl = 'Portfolio/Microsoft/MS_RightPC/RPC_thumb.jpg';
gClientArray[10].ProjectList[11].TxtDescr = 'The Challenge: Support system builders, distributors, and retail PC resellers in driving PC sales in emerging markets. The first goal: Define an effective marketing strategy that can be implemented worldwide. We developed the "Right PC" campaign, refreshing an existing campaign with new visuals, compelling messaging, and a comprehensive, integrated set of adaptable resources that can help drive demand for PCs with genuine Microsoft software. In addition, we provided detailed prescriptive guidance on execution and implementation for maximum effectiveness.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Integrated Campaign Strategy, Thematic Creative, Messaging Framework, Retail Field Kit</span>';
gClientArray[10].ProjectList[11].vTypeArray = ['Integrated Campaigns', 'Channel Marketing'];

gClientArray[10].ProjectList[12] = new Project();
gClientArray[10].ProjectList[12].ProjectName = 'One.Net';
gClientArray[10].ProjectList[12].ProjectId = 'OneNet';
gClientArray[10].ProjectList[12].ImgUrlArray = ['Portfolio/Microsoft/OneNet/OneNET_1.jpg', 'Portfolio/Microsoft/OneNet/OneNET_2.jpg'];
gClientArray[10].ProjectList[12].ImgThumbUrl = 'Portfolio/Microsoft/OneNet/OneNET_Thumbnail.jpg';
gClientArray[10].ProjectList[12].TxtDescr =  '<strong>Business Challenge:</strong> Capture attention of the developer audience; clarify and simplify the dev platform story; and drive dev platform awareness, confidence, and adoption of the new .NET Framework.<br><br><strong>Solution:</strong> Developed a unique, compelling thematic campaign to engage the developer audience, create buzz about .NET, and build momentum to PDC. Campaign highlights include an online contest featuring diverse .NET solutions and the developers who created them; a series of 10 video case studies&mdash;showcasing the power of the platform.<br><br><strong>Results:</strong> 75 official entries in 8 weeks receiving more than 10,000 votes; event and market buzz and media attention, including .NET Rocks and Channel 9 interviews.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Integrated Campaign Strategy, Messaging, Persona Development, 10 Video Case Studies, Contest Strategy and Execution, Website Design/Development/Maintenance, Print and Online Ad Series, T-Shirt Designs, Media Plan, Event Strategy, Signage, Displays</span>';
gClientArray[10].ProjectList[12].vTypeArray = ['Interactive', 'Messaging', 'Integrated Campaigns'];

gClientArray[10].ProjectList[13] = new Project();
gClientArray[10].ProjectList[13].ProjectName = 'PlayFX';
gClientArray[10].ProjectList[13].ProjectId = 'PlayFX';
gClientArray[10].ProjectList[13].ImgUrlArray = ['Portfolio/Microsoft/PlayFX/PlayFX.jpg'];
gClientArray[10].ProjectList[13].ImgThumbUrl = 'Portfolio/Microsoft/PlayFX/PlayFX_thumb.jpg';
gClientArray[10].ProjectList[13].TxtDescr = 'What do you do when you need a powerful visual identity, compelling messaging, and event materials delivered to China in six weeks? Microsoft chose to call Lionfish for help. In a flash, we accepted the challenge, developing a dynamic visual identity, compelling partner and customer positioning, and powerful creative execution that introduced Microsoft\'s suite of audio enhancement technologies&mdash;PlayFX&mdash;to consumer and partner audiences in Beijing and Las Vegas with rave reviews!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Message Framework, Industry Datasheet, PowerPoint Template, Traveling Road Show, Web Site Landing Page, Consumer Datasheet, Brochure</span>';
gClientArray[10].ProjectList[13].vTypeArray = ['Branding', 'Messaging', 'Collateral'];

gClientArray[10].ProjectList[14] = new Project();
gClientArray[10].ProjectList[14].ProjectName = 'Portraits Of Mom';
gClientArray[10].ProjectList[14].ProjectId = 'PortraitsOfMom';
gClientArray[10].ProjectList[14].ImgUrlArray = ['Portfolio/Microsoft/PortraitsOfMom/PortraitsOfMom_panel1.jpg'];
gClientArray[10].ProjectList[14].ImgThumbUrl = 'Portfolio/Microsoft/PortraitsOfMom/PortraitsOfMom_thumb.jpg';
gClientArray[10].ProjectList[14].TxtDescr = 'Microsoft wanted to drive traffic to the Windows Live site by hosting a photo competition for Mother\'s Day. Only they needed someone who could make magic happen when there wasn\'t much time. Leveraging technology we developed for the Windows Live Get Real photo contest, our team created a new contest where contestants entered their favorite photos of mom from their Windows Live Space and encouraged friends to vote online to help them win big prizes. With lightning speed, we built the site, added multiple comarketing promos, created demand-generation vehicles, and encouraged heavy traffic by kids of every age with a single goal to prove that their mom was the most connected, most sharing, or most fun mom in the world!  In just three weeks, the winning mom received 2,000 votes!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Online Photo Contest Site and Demand-Generation Online Ads</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsPortraits.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsPortraits.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[14].vTypeArray = ['Interactive'];

gClientArray[10].ProjectList[15] = new Project();
gClientArray[10].ProjectList[15].ProjectName = 'Pre-Sales Technical Support';
gClientArray[10].ProjectList[15].ProjectId = 'PreSalesTechnicalSupport';
gClientArray[10].ProjectList[15].ImgUrlArray = ['Portfolio/Microsoft/PreSales_Tech_Support/tpts_1.jpg'];
gClientArray[10].ProjectList[15].ImgThumbUrl = 'Portfolio/Microsoft/PreSales_Tech_Support/tpts_thumb.jpg';
gClientArray[10].ProjectList[15].TxtDescr = 'True partnership is there when you need it. When the Microsoft Partner Program needed help launching their worldwide Telephone-based Pre-sales Technical Support program they once again chose to partner with Lionfish. Zeroing in on the program\'s benefits, we developed an overall messaging strategy and framework, then developed a thematic look and feel for the program reinforcing the TPTS team whose always there when you need it. Finally, we designed an entire array of flexible communication tools designed for global appeal and use worldwide.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Messaging Strategy and Framework, Program Toolkit, Templates/Graphics/Image Libraries</span>';
gClientArray[10].ProjectList[15].vTypeArray = ['Channel Marketing', 'Integrated Campaigns', 'Messaging'];

gClientArray[10].ProjectList[16] = new Project();
gClientArray[10].ProjectList[16].ProjectName = 'Partners for Technology Access';
gClientArray[10].ProjectList[16].ProjectId = 'PTA';
gClientArray[10].ProjectList[16].ImgUrlArray = ['Portfolio/Microsoft/PTA/PTA_1.jpg', 'Portfolio/Microsoft/PTA/PTA_2.jpg'];
gClientArray[10].ProjectList[16].ImgThumbUrl = 'Portfolio/Microsoft/PTA/PTA_Thumbnail.jpg';
gClientArray[10].ProjectList[16].TxtDescr = '<strong>Business Objective:</strong> Support initial conversations and execution guidance for PTA communications with key stakeholders, vendors, and government leaders.<br><br><strong>Strategy:</strong> Develop a unique visual identity and messaging framework to support internal and external PTA communications.<br><br><strong>Results:</strong> Comprehensive suite of resources, localized in multiple languages and easily customized by subs to accommodate diverse program needs.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Visual identity, Messaging framework, Collateral development, Resource toolkit, Image library, Content development, Posters, QRC pocket guide, Banners, HTML email</span>';
gClientArray[10].ProjectList[16].vTypeArray = ['Messaging', 'Interactive'];

gClientArray[10].ProjectList[17] = new Project();
gClientArray[10].ProjectList[17].ProjectName = 'Real Live Moms';
gClientArray[10].ProjectList[17].ProjectId = 'RealLiveMoms';
gClientArray[10].ProjectList[17].ImgUrlArray = ['Portfolio/Microsoft/RealLiveMoms/RealLiveMoms_panel1.jpg', 'Portfolio/Microsoft/RealLiveMoms/RealLiveMoms_panel2.jpg', 'Portfolio/Microsoft/RealLiveMoms/RealLiveMoms_panel3.jpg'];
gClientArray[10].ProjectList[17].ImgThumbUrl = 'Portfolio/Microsoft/RealLiveMoms/RealLiveMoms_thumb.jpg';
gClientArray[10].ProjectList[17].TxtDescr = 'Wanting to drive more traffic to Windows Live Spaces, Microsoft asked Lionfish to help generate interest among new moms, expectant mothers, and experienced moms&mdash;all while showcasing the latest technology for Live Spaces. Our interactive ode to mom is this fantastic portal that enables moms to communicate, learn, share, interact, and have fun online by creating their own Windows Live Spaces. After developing a content strategy, we created the entire look and feel of the site, including a sample Live Space, Mommy Card templates, a Birthday Counter gadget, Windows Live "Theme Packs," free downloadable gifts, ongoing demos of new technology, and a series of seasonal promos. Oh, mama, did we succeed with 4.3 million moms online sharing the mysteries and magic of motherhood!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Content Strategy, Portal, E-Cards/Gadgets/Theme Packs, 10+ Online Promos</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsRealLive.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsRealLive.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[17].vTypeArray = ['Branding'];

gClientArray[10].ProjectList[18] = new Project();
gClientArray[10].ProjectList[18].ProjectName = 'Security Development Lifecycle';
gClientArray[10].ProjectList[18].ProjectId = 'SDL';
gClientArray[10].ProjectList[18].ImgUrlArray = ['Portfolio/Microsoft/SDL/SDL_panel1.jpg'];
gClientArray[10].ProjectList[18].ImgThumbUrl = 'Portfolio/Microsoft/SDL/SDL_thumb.jpg';
gClientArray[10].ProjectList[18].TxtDescr = '<strong>Business Goal: </strong>Develop a campaign that captures the attention of the global developer community and articulates the benefits of SDL management.<br><br><strong>Strategy: </strong>Create a serial comic strip featuring unique characters and a compelling story that reflect the benefits of SDL. Create a community portal that delivers the comics, SDL case study videos, and engages audiences to discussions and sharing of their SDL experiences.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Campaign Strategy, Thematic Creative, Messaging Framework, Management Content Support, DVD UI, Government Implementer Flyer, Field Toolkit Folio, Field Toolkit Folio DVD Content, Government toolkit, Government Resource Toolkit content, Kiosk Entrepreneur Toolkit Folio, Kiosk Entrepreneur Toolkit DVD Content, Business and Marketing Resource Customization Guide, Program Implementation How To Guide, Research and Pilots Executive Summary, Kiosk Entrepreneur Flyers, Kiosk Entrepreneur Business Aids, Business and Marketing Execution Guide, Monitor Wrappers, Quick Reference Cards</span>';
gClientArray[10].ProjectList[18].PortfolioLink = ''; // No portfolio link in my example
gClientArray[10].ProjectList[18].vTypeArray = ['Interactive'];

gClientArray[10].ProjectList[19] = new Project();
gClientArray[10].ProjectList[19].ProjectName = 'Start Something Creative Magazine';
gClientArray[10].ProjectList[19].ProjectId = 'StartSomethingCreative';
gClientArray[10].ProjectList[19].ImgUrlArray = ['Portfolio/Microsoft/StartSomethingCreative/StartSomethingCreativeAdvertising/StartSomethingCreative.jpg'];
gClientArray[10].ProjectList[19].ImgThumbUrl = 'Portfolio/Microsoft/StartSomethingCreative/StartSomethingCreativeAdvertising/StartSomethingCreative_thumb.jpg';
gClientArray[10].ProjectList[19].TxtDescr = 'Take kids, crafts, and computers. Mix them up with a dose of holiday cheer. And presto! You get the inaugural Start Something Creative Holiday Edition magazine delivered to your mailbox. With this fun 24-page Microsoft-sponsored magazine, the imaginative Lionfish team got to stretch our creative and crafty talents to deliver "idea starters" for this year\'s holiday magic and memory makers. From the initial craft ideas through the photography, design, copywriting, and execution of this colorful, interactive publication, we had a blast helping others join us in preparing for the holidays!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Creative Content and Design of Print Publication</span>';
gClientArray[10].ProjectList[19].PortfolioLink = ''; // No portfolio link in my example
gClientArray[10].ProjectList[19].vTypeArray = ['Advertising'];

gClientArray[10].ProjectList[20] = new Project();
gClientArray[10].ProjectList[20].ProjectName = 'Windows Live Spaces (RED)';
gClientArray[10].ProjectList[20].ProjectId = 'RED';
gClientArray[10].ProjectList[20].ImgUrlArray = ['Portfolio/Microsoft/RED/Red_1.jpg', 'Portfolio/Microsoft/RED/Red_2.jpg'];
gClientArray[10].ProjectList[20].ImgThumbUrl = 'Portfolio/Microsoft/RED/RED_thumb.jpg';
gClientArray[10].ProjectList[20].TxtDescr = 'How do you raise awareness and support for The Everest INSPI(RED) Expedition, the (RED) partnership between Windows Vista and Dell Corporation, and Windows Live technologies?  We created online viral assets for the Windows Vista "Join RED" campaign Web site and drove traffic to a Windows Live site where visitors learned how people have been inspired to support the fight against HIV/AIDS in Africa. They downloaded (RED)-themed Windows Live theme packs, and gadgets to track the Everest team\'s journey, monitored daily dispatches with photos, blogs, and videos&mdash;all the while discovering that Windows Live can help inspire, instigate, and empower.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Windows Live Spaces Web Site, Windows Theme Pack, Emoticons/Winks/Web Picks, Online Ad, Video Series, Photo Albums, Weather Gadget, Expedition Tracker Gadget, Web Site Backgrounds</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsRed.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsRed.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[20].vTypeArray = ['Interactive', 'Video', 'Photography'];

gClientArray[10].ProjectList[21] = new Project();
gClientArray[10].ProjectList[21].ProjectName = 'Windows Longhorn Logo Program';
gClientArray[10].ProjectList[21].ProjectId = 'WindowsLonghornLogoProgram';
gClientArray[10].ProjectList[21].ImgUrlArray = ['Portfolio/Microsoft/Windows_Longhorn/Win_Longhorn_1.jpg'];
gClientArray[10].ProjectList[21].ImgThumbUrl = 'Portfolio/Microsoft/Windows_Longhorn/Win_Longhorn_thumb.jpg';
gClientArray[10].ProjectList[21].TxtDescr = 'Here\'s a conundrum: promote a new partner logo program before the logo&mdash;or even the program&mdash;are defined. For the solution, Microsoft looked to Lionfish, and Lionfish looked to the future&mdash;exploring a wide range of design concepts and compelling messaging to help motivate key partners to engage fully in building the future of computing. Nurturing close, inspirational collaboration with the program team, product team, and brand team, we delivered a compelling vision of a remarkable business opportunity, and paved the road to long-term engagement.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Design Concepts and Messaging</span>';
gClientArray[10].ProjectList[21].vTypeArray = ['Channel Marketing', 'Messaging'];

gClientArray[10].ProjectList[22] = new Project();
gClientArray[10].ProjectList[22].ProjectName = 'Windows Marketplace Digital Locker';
gClientArray[10].ProjectList[22].ProjectId = 'WindowsMarketplaceDLL';
gClientArray[10].ProjectList[22].ImgUrlArray = ['Portfolio/Microsoft/Windows_Marketplace_DigLocker/DigitalLocker_Panel1.jpg', 'Portfolio/Microsoft/Windows_Marketplace_DigLocker/DigitalLocker_Panel2.jpg'];
gClientArray[10].ProjectList[22].ImgThumbUrl = 'Portfolio/Microsoft/Windows_Marketplace_DigLocker/DigitalLocker_thumb.jpg';
gClientArray[10].ProjectList[22].TxtDescr = 'Did you see that giant dragon in the lunch room?  Did you get free ice cream?  When our friends at Microsoft wanted to promote the newest feature of Windows Marketplace, Digital Locker, they asked us to raise awareness, create buzz, and drive site traffic. Knowing how to entice, we developed a little friendly competition that introduced Microsoft Puget Sound employees to the world of Azeroth&mdash;an intriguing contest and scavenger hunt with larger-than-life gaming characters and hidden clues that challenged employees to solve riddles and learn about Digital Locker in the process. We generated enormous buzz with more than 6,900 participants hitting the Digital Locker launch site a total of 25,000 times!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Interactive Online Portal with Daily Updates, On-Campus Events and Characters, Banners/Handouts/Giveaways, Engagement Tracking</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsDigLocker.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsDigLocker.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[10].ProjectList[22].vTypeArray = ['Integrated Campaigns', 'Video', 'Contests', 'Interactive'];

gClientArray[10].ProjectList[23] = new Project();
gClientArray[10].ProjectList[23].ProjectName = 'Windows Mobile';
gClientArray[10].ProjectList[23].ProjectId = 'WindowsMobile';
gClientArray[10].ProjectList[23].ImgUrlArray = ['Portfolio/Microsoft/Windows_Mobile/WindowsMobile_panel1.jpg', 'Portfolio/Microsoft/Windows_Mobile/WindowsMobile_panel2.jpg'];
gClientArray[10].ProjectList[23].ImgThumbUrl = 'Portfolio/Microsoft/Windows_Mobile/WindowsMobile_thumb.jpg';
gClientArray[10].ProjectList[23].TxtDescr = 'How do you motivate developers to take their apps mobile? Contact Lionfish!<br><br>Our mission was clear: Be cool, stand out from the clutter at the Professional Developers Conference, and motivate internal Microsoft developers to get busy creating for Windows Mobile. So we decided to do exactly that&mdash;give them a little motivation (and appeal to their egos) by designing an application development contest promising a chance for the winner to have their app featured on Windows Mobile promo sites worldwide! Lionfish designs reinforced the message to developers globally that the Windows Mobile opportunity is huge; mobile keeps getting better, and the motivation for internal developers is now greater than ever.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Contest Creative, Booth Graphics, Contest Prizes</span>';
gClientArray[10].ProjectList[23].vTypeArray = ['Contests', 'Events'];

gClientArray[10].ProjectList[24] = new Project();
gClientArray[10].ProjectList[24].ProjectName = 'Windows Vista Top 10';
gClientArray[10].ProjectList[24].ProjectId = 'VistaTop10';
gClientArray[10].ProjectList[24].ImgUrlArray = ['Portfolio/Microsoft/Vista_Top10/Vista_Top10.jpg'];
gClientArray[10].ProjectList[24].ImgThumbUrl = 'Portfolio/Microsoft/Vista_Top10/Vista_Top10_thumb.jpg';
gClientArray[10].ProjectList[24].TxtDescr = 'What can you do with Windows Vista? Ask Lionfish. Or see for yourself with this engaging, customer-facing informational booklet designed to encourage new users of Windows Vista to explore the many features and advantages of this powerful operating system. We zeroed in on 10 exciting Windows Vista Features&mdash;and showcased exciting ways to use these features for education, entertainment, and business. The brochure was included in OEM PC packaging to excite new computer owners to quickly use their new PCs to organize and share photos, connect with friends online, manage music, play games, watch TV, and more on their new Windows Vista-based PCs!<br><br><span class="Deliverables"><strong>Deliverables: </strong>Integrated Campaign Strategy, Thematic Creative, Messaging Framework, Retail POP, 10 Exciting Things to Do with Windows Vista, Print Ad, Banner Ads, Execution Guide, Channel Partner Resources</span>';
gClientArray[10].ProjectList[24].vTypeArray = ['Integrated Campaigns', 'Interactive'];

gClientArray[10].ProjectList[25] = new Project();
gClientArray[10].ProjectList[25].ProjectName = 'WW Partner Conference';
gClientArray[10].ProjectList[25].ProjectId = 'WWPartnerConf';
gClientArray[10].ProjectList[25].ImgUrlArray = ['Portfolio/Microsoft/MS_WW_Partner_Conference/WPC_06_1.jpg'];
gClientArray[10].ProjectList[25].ImgThumbUrl = 'Portfolio/Microsoft/MS_WW_Partner_Conference/WPC_thumb.jpg';
gClientArray[10].ProjectList[25].TxtDescr = 'A worldwide presence needs a world-class presentation. Lionfish was thrilled to be selected by Microsoft to drive the creative vision and a modular awards program for their 2005 Worldwide Partner Conference, attended by more than 7,000 partners from around the globe. As creators of the Microsoft Partner Program messaging, positioning, and visual identity, we had invaluable expertise when defining both the communications strategy and a cohesive set of marketing and sales collateral delivering on Microsoft\'s commitment to its partners\' success. They\'ve continued to engage Lionfish to refresh their partner awards program for three consecutive years (2006-2008).<br><br><span class="Deliverables"><strong>Deliverables: </strong>Communications Strategy, Booth Graphics, Signage, Collateral, Kiosk Design, Posters/Banners/Airport Billboard/Bus Wrap</span>';
gClientArray[10].ProjectList[25].vTypeArray = ['Events'];

gClientArray[10].ProjectList[26] = new Project();
gClientArray[10].ProjectList[26].ProjectName = 'Rural Shared Access';
gClientArray[10].ProjectList[26].ProjectId = 'RuralSharedAccess';
gClientArray[10].ProjectList[26].ImgUrlArray = ['Portfolio/Microsoft/RuralSharedAccess/RuralSharedAccess_panel1.jpg'];
gClientArray[10].ProjectList[26].ImgThumbUrl = 'Portfolio/Microsoft/RuralSharedAccess/RuralSharedAccess_thumb.jpg';
gClientArray[10].ProjectList[26].TxtDescr = 'Microsoft plans to target rural kiosk entrepreneurs in emerging markets with tools &amp; resources to help them become more successful entrepreneurs by increasing their business management skills and expand their services to include basic computer training, internet and shared computer access. Many of the entrepreneurs in this audience segment are delivering a wide range of mixed product and service offerings from one storefront/kiosk. Many of them have a PC or access to one, but are unsure of how they can use their PC to improve or expand their business. They lack the basic skills and tools for tracking sales, computer usage, internet access, etc. Lionfish was able to help achieve this with a "Shared Access Kit" provided to not only the kiosk entrepreneurs but also to local governments with information on how to implement these programs in their areas.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Campaign Strategy, Thematic Creative, Messaging Framework, Management Content Support, DVD UI, Government Implementer Flyer, Field Toolkit Folio, Field Toolkit Folio DVD Content, Government toolkit, Government Resource Toolkit content, Kiosk Entrepreneur Toolkit Folio, Kiosk Entrepreneur Toolkit DVD Content, Business and Marketing Resource Customization Guide, Program Implementation How To Guide, Research and Pilots Executive Summary, Kiosk Entrepreneur Flyers, Kiosk Entrepreneur Business Aids, Business and Marketing Execution Guide, Monitor Wrappers, Quick Reference Cards</span>';
gClientArray[10].ProjectList[26].PortfolioLink = ''; // No portfolio link in my example
gClientArray[10].ProjectList[26].vTypeArray = ['Interactive'];

//*******************************************************************************

gClientArray[11] = new Client('OnRequest Images', 'OnRequest_Images', 'Technology');
gClientArray[11].ProjectList = new Array();
gClientArray[11].ProjectList[0] = new Project();
gClientArray[11].ProjectList[0].ProjectName = 'OnRequest-Interactive';
gClientArray[11].ProjectList[0].ProjectId = 'OnRequest-Interactive';
gClientArray[11].ProjectList[0].ImgUrlArray = ['Portfolio/OnRequest_Images/OnRequest_Interactive/OnRequest.jpg'];
gClientArray[11].ProjectList[0].ImgThumbUrl = 'Portfolio/OnRequest_Images/OnRequest_Interactive/OnRequest_thumb.jpg';
gClientArray[11].ProjectList[0].TxtDescr = 'OnRequest Images, a leading provider of OnBrand custom imagery, works closely with top corporations to build stronger brands with original, brand-aligned photography. They came to Lionfish for a way to communicate how their unique concept empowers brands to develop the right visual approach based on culture, ethnicity, and demographics. With clear, concise, step-by-step guidance and compelling visuals, our Online User\'s Manual makes it easy for even the novice to quickly integrate the OnRequest Image Manager into daily activities&mdash;ensuring increased efficiency and an immediate return on investment.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Interactive Online User\'s Manual</span>';
gClientArray[11].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[11].ProjectList[0].vTypeArray = ['Interactive'];

gClientArray[12] = new Client('Physio-Control', 'PhysioControl', 'Healthcare');
gClientArray[12].ProjectList = new Array();
gClientArray[12].ProjectList[0] = new Project();
gClientArray[12].ProjectList[0].ProjectName = 'Physio-Control';
gClientArray[12].ProjectList[0].ProjectId = 'PhysioControlWeb';
gClientArray[12].ProjectList[0].ImgUrlArray = ['Portfolio/PhysioControl/PhysioControl/Physio_1.jpg', 'Portfolio/PhysioControl/PhysioControl/Physio_2.jpg', 'Portfolio/PhysioControl/PhysioControl/Physio_3.jpg'];
gClientArray[12].ProjectList[0].ImgThumbUrl = 'Portfolio/PhysioControl/PhysioControl/Physio_thumb.jpg';
gClientArray[12].ProjectList[0].TxtDescr = 'During a "stop-ship" period for U.S. markets that could have potentially hurt sales and customer confidence, Physio-Control wanted to say "top-of-mind" with its customers&mdash;so of course they contacted Lionfish. We developed a campaign to solidify their brand position as a market leader and retain market confidence. Building on their existing campaign titled "Voices of Lifesaving," Lionfish created an online portal, leveraging a new visual identity and creating a unique look and feel for an integrated campaign. Our retrospective featured "man on the street" interviews with satisfied customers. And despite ongoing regulatory influences that delayed business, an 18-month order backlog ensued and a positive brand image was maintained.  Life-saving, accomplished.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Integrated Campaign Strategy, 24-page Advertorial, Web Site, Print Ads, Banner Ads</span><br><br><table cellpadding="0" cellspacing="0" border="0"><tr><td valign="center"><a class="GoDeeper" href="ResultsPhysioControl.html">Go Deeper</a></td><td valign="center">&nbsp;</td><td><a class="GoDeeper" href="ResultsPhysioControl.html"><img src="Images/ArrowGoDeeper.gif" alt="Go Deeper" width="25" height="25" border="0" /></a></td></tr></table>';
gClientArray[12].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[12].ProjectList[0].vTypeArray = ['Interactive', 'Advertising'];

gClientArray[13] = new Client('SandMatters', 'SandMatters', 'Technology');
gClientArray[13].ProjectList = new Array();
gClientArray[13].ProjectList[0] = new Project();
gClientArray[13].ProjectList[0].ProjectName = 'SandMatters';
gClientArray[13].ProjectList[0].ProjectId = 'SandMatters';
gClientArray[13].ProjectList[0].ImgUrlArray = ['Portfolio/SandMatters/SandMatters_1.jpg', 'Portfolio/SandMatters/SandMatters_2.jpg'];
gClientArray[13].ProjectList[0].ImgThumbUrl = 'Portfolio/SandMatters/SandMatters_thumb.jpg';
gClientArray[13].ProjectList[0].TxtDescr = '<strong>Business Objective:</strong> Develop a brand, messaging and visual identity for a new company, a series of products and an online community.<br><br><strong>Strategy:</strong> Using the new brand and approved messaging, develop a user friendly web presence for delivery of Sand Matters philosophy, products and event schedules as well as provide e-commerce solution for product sales.<br><br><strong>Results:</strong> Creation of an approachable, inspirational and nurturing brand, relevant messaging and an easy to navigate website that delivers core messaging, supports online ordering and community engagement<br><br><span class="Deliverables"><strong>Deliverables:</strong> Brand strategy, Visual identity, Messaging framework, Website design, 3 book covers, 3 workbook covers, Business package, Email template</span>';
gClientArray[13].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[13].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Interactive'];

gClientArray[14] = new Client('Talon Private Capital', 'TPC', 'Real Estate');
gClientArray[14].ProjectList = new Array();
gClientArray[14].ProjectList[0] = new Project();
gClientArray[14].ProjectList[0].ProjectName = 'Talon Private Capital';
gClientArray[14].ProjectList[0].ProjectId = 'TPC';
gClientArray[14].ProjectList[0].ImgUrlArray = ['Portfolio/Talon/Talon_1.jpg', 'Portfolio/Talon/Talon_2.jpg'];
gClientArray[14].ProjectList[0].ImgThumbUrl = 'Portfolio/Talon/Talon_Thumbnail.jpg';
gClientArray[14].ProjectList[0].TxtDescr = '<strong>Business Challenge:</strong> Introduce this new high-end private investment company to the market.<br><br><strong>Solution:</strong> Develop a corporate name, brand, effective messaging, visual identity, website, and collateral to launch the company.<br><br><strong>Results:</strong> The successful launch resulted in financial commitments for initial fund that exceeded expectations.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Corporate Naming, Brand Strategy, Messaging Framework, Visual Identity, Logo Design, Business Package, Collateral, Website, SEO Strategy</span>';
gClientArray[14].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[14].ProjectList[0].vTypeArray = ['Interactive', 'Advertising'];

gClientArray[15] = new Client('Vertex', 'Vertex', 'Technology');
gClientArray[15].ProjectList = new Array();
gClientArray[15].ProjectList[0] = new Project();
gClientArray[15].ProjectList[0].ProjectName = 'Vertex';
gClientArray[15].ProjectList[0].ProjectId = 'Vertex';
gClientArray[15].ProjectList[0].ImgUrlArray = ['Portfolio/Vertex/Vertex_1.jpg', 'Portfolio/Vertex/Vertex_2.jpg'];
gClientArray[15].ProjectList[0].ImgThumbUrl = 'Portfolio/Vertex/Vertex_thumb.jpg';
gClientArray[15].ProjectList[0].TxtDescr = '<strong>Business Objective:</strong> Develop a new corporate visual identity, messaging, and go-to-market strategy to drive new North America sales.<br><br><strong>Strategy:</strong> Conduct relevant research; develop a brand strategy, visual identity, messaging framework, and a series of relevant marketing resources, including a targeted website, to support awareness and sales of Vertex solutions.<br><br><span class="Deliverables"><strong>Deliverables:</strong> Product naming Brand strategy, Messaging framework, Visual identity, Logo design, Business package, Collateral, Website, Event booth</span>';
gClientArray[15].ProjectList[0].PortfolioLink = ''; // No portfolio link in my example
gClientArray[15].ProjectList[0].vTypeArray = ['Branding', 'Messaging', 'Interactive'];

gClientArray[16] = new Client('WebJunction', 'WebJunction', 'Technology');
gClientArray[16].ProjectList = new Array();
gClientArray[16].ProjectList[0] = new Project();
gClientArray[16].ProjectList[0].ProjectName = 'WebJunction Branding';
gClientArray[16].ProjectList[0].ProjectId = 'WebJunctionBranding';
gClientArray[16].ProjectList[0].ImgUrlArray = ['Portfolio/WebJunction/WebJunction-Branding/WebJunction_panel1.jpg', 'Portfolio/WebJunction/WebJunction-Branding/WebJunction_panel2.jpg'];
gClientArray[16].ProjectList[0].ImgThumbUrl = 'Portfolio/WebJunction/WebJunction-Branding/WebJunction_thumb.jpg';
gClientArray[16].ProjectList[0].TxtDescr = 'WebJunction is an online community where library staff meet to share ideas, solve problems, take online courses, connect&mdash;and have fun. When this non-profit needed to strengthen their brand, they came to Lionfish. They asked us to help them move into a stronger leadership position, reinforcing their value to library institutions and library personnel as the "go-to" place for online resources, training, and a deep library community network. We worked with the organization to develop a compelling visual identity, core messaging and positioning, and a long-term marketing strategy to raise awareness, drive audience engagement with their online portal, and generate demand for online course offerings by building trust with the target audience and establishing brand credibility.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Visual Identity, Logo Design, Messaging, Web Assets, Cobranding Guidelines, Collateral, Toolkit, Presentation, Advertisements</span>';
gClientArray[16].ProjectList[0].vTypeArray = ['Messaging', 'Events'];

gClientArray[17] = new Client('WTIA', 'WTIA', 'Technology');
gClientArray[17].ProjectList = new Array();
gClientArray[17].ProjectList[0] = new Project();
gClientArray[17].ProjectList[0].ProjectName = 'Annual Industry Achievement Awards';
gClientArray[17].ProjectList[0].ProjectId = 'WTIA';
gClientArray[17].ProjectList[0].ImgUrlArray = ['Portfolio/WTIA/WTIA_panel1.jpg'];
gClientArray[17].ProjectList[0].ImgThumbUrl = 'Portfolio/WTIA/WTIA_thumb.jpg';
gClientArray[17].ProjectList[0].TxtDescr = '<strong>Business Goal: </strong>Create a memorable experience, raise awareness, and generate demand for the WTIA Annual Awards event.<br><br><strong>Strategy: </strong>Develop a high-impact thematic concept that can be leveraged across all demand generation, on site event activities and post-event communications.<br><br><strong>Results: </strong>Event scheduled for March 25, 2009.<br><br><span class="Deliverables"><strong>Deliverables: </strong>Event theme, Messaging framework, HTML invitation, Dimensional mailer, Web assets (event, finalist, winners), Window clings (event, finalist, winners) , Poster , Program , Easel stands , Video teaser , Event landing page , Guerilla marketing (sidewalk clings) , Flash banner for WTIA website</span>';
gClientArray[17].ProjectList[0].vTypeArray = ['Events'];