| The Big Picture: Hotmail users could create Windows Live Spaces, only not enough people were doing it. So Microsoft enlisted our help to raise awareness and get more people using Windows Live Spaces. |
Snap to It: Lionfish zoomed in to create an online competition encouraging participants to build their own Live Space, start a blog, upload a photo, send an
e-mail, vote for favorites, and potentially win big prizes! |
A Photo Finish: The site was a huge success, exceeding target goals by 584% with 360,000 impressions, 900,000 visitors, and over 1.7 million page views that drove traffic to Windows Live Spaces and got people started sharing photos and stories online. |
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