Provide a platform to increased brand awareness and market share in a highly competitive market.
Complete a comprehensive rebrand refresh, beginning with comprehensive executive analysis, internal & external surveys, PEST & competitive analysis and buyer motivators.
Develop concise, audience specific messaging, a cohesive visual identity system and a comprehensive toolkit with modular, customizable assets and prescriptive guidance for use by internal marketing team.
Brand launched in June 2013 - starting with a major ad campaign, a website refresh with SEO, SEM, updated collateral and a comprehensive MarCom plan.
Xtreme won the American Staffing Association’s national communications award in the company identification category.
on winning the American Staffing Association’s national communications award in the company identification category